# Ekos Skills

> Free, open-source (MIT) marketing and go-to-market skills for AI agents. Each skill is a SKILL.md folder that Claude Code, Codex and other agents can install and run with the user's own tools and API keys.

- Repository: https://github.com/Ekos-Labs/skills
- Machine-readable catalog: https://www.ekoslabs.com/skills/catalog.json
- Install guide for agents: https://www.ekoslabs.com/skills/install.md
- Every skill below links to a plain-text page with when to use it, inputs, outputs, requirements and install steps.

## Strategy

- [Product Context](https://www.ekoslabs.com/skills/product-context.md): Teach your agent your business once. Every other skill reads it.
- [AI CMO Router](https://www.ekoslabs.com/skills/ai-cmo-router.md): Find what is actually holding growth back, then run the right skills in order.
- [Distribution Report](https://www.ekoslabs.com/skills/distribution-report.md): The full Find report: market, buyers, channels and competitors, run by your agent.
- [Positioning Fix](https://www.ekoslabs.com/skills/positioning-fix.md): Make the value of your product clear to the right buyer.

## Research

- [Customer Map](https://www.ekoslabs.com/skills/customer-map.md): Find the real buyer, their job, and the alternatives in their head.
- [Competitor Dossier](https://www.ekoslabs.com/skills/competitor-dossier.md): Understand what competitors promise, prove, and leave open.
- [Competitor Ads Intelligence](https://www.ekoslabs.com/skills/competitor-ads-intelligence.md): See the angles competitors run on Meta, then design original ads worth testing.
- [Reddit Buyer Radar](https://www.ekoslabs.com/skills/reddit-buyer-radar.md): Find real people describing the problem you solve, right now.
- [Buying Signal Scan](https://www.ekoslabs.com/skills/buying-signal-scan.md): See which target accounts just raised, hired or changed tools, and contact them now.
- [Pre-call Brief](https://www.ekoslabs.com/skills/pre-call-brief.md): Walk into every call knowing the company, the person and what to ask.

## Leads

- [ICP to Lead List](https://www.ekoslabs.com/skills/icp-lead-list-apollo.md): Turn your ideal customer into a clean lead list from Apollo, without wasting credits.
- [Local Business Leads](https://www.ekoslabs.com/skills/local-business-leads-apify.md): Pull local businesses by niche and city, with website, rating and contact page.
- [Lead Waterfall](https://www.ekoslabs.com/skills/lead-waterfall.md): Many lead tools in one flow. Fill every field, keep the source of each.
- [Lead Scoring](https://www.ekoslabs.com/skills/lead-scoring.md): Score any lead list against your ICP and signals, with a reason per row.

## Outreach

- [Outreach Sequence Writer](https://www.ekoslabs.com/skills/outreach-sequence-writer.md): Personal email and LinkedIn drafts for every lead, written from real research.
- [Outreach Launcher](https://www.ekoslabs.com/skills/outreach-launcher.md): Load your approved drafts into Apollo, lemlist or Instantly. It never sends on its own.
- [Deliverability Check](https://www.ekoslabs.com/skills/deliverability-check.md): Make sure your emails land in the inbox before you send a single one.

## Content

- [Founder Content Engine](https://www.ekoslabs.com/skills/founder-content-engine.md): Turn your actual point of view into posts worth publishing.
- [Long-form Article Writer](https://www.ekoslabs.com/skills/long-form-article-writer.md): Long-form X and LinkedIn articles with real depth and your own proof.
- [Short-form Script Studio](https://www.ekoslabs.com/skills/short-form-script-studio.md): Scripts for reels and shorts, modelled on what already works in your niche.
- [Reel Analyzer](https://www.ekoslabs.com/skills/reel-analyzer.md): Paste a reel link. Get the transcript, hooks, structure and key frames.
- [Idea Gate](https://www.ekoslabs.com/skills/idea-gate.md): Ten yes or no gates that stop weak content ideas before you make them.
- [Voice Match](https://www.ekoslabs.com/skills/voice-match.md): Learn your voice from samples, then rewrite any draft to sound like you.

## Creative

- [Carousel Studio](https://www.ekoslabs.com/skills/carousel-studio.md): From a topic to finished carousel slides, rendered locally in your brand.
- [Campaign Image Studio](https://www.ekoslabs.com/skills/campaign-image-studio.md): Turn a brief and brand kit into a coherent visual campaign.
- [Ad Creative Variants](https://www.ekoslabs.com/skills/ad-creative-variants.md): Static ads and copy in several angles, ready to test.
- [Launch Film Builder](https://www.ekoslabs.com/skills/launch-film-builder.md): Build a launch story from first hook to final frame.

## Web and SEO

- [Landing Page Builder](https://www.ekoslabs.com/skills/landing-page-builder.md): Turn positioning into a page people understand and act on.
- [AI Search Visibility](https://www.ekoslabs.com/skills/ai-search-visibility.md): See how ChatGPT, Gemini and Perplexity describe you, and what to fix.
- [SEO Content Refresh](https://www.ekoslabs.com/skills/seo-content-refresh.md): Find pages losing traffic and get a brief to bring each one back.

## Analytics

- [Conversion Review](https://www.ekoslabs.com/skills/conversion-review.md): See where the funnel loses people and what to fix first.

## Need it built for you
Ekos Labs builds custom go-to-market systems on these skills: https://www.ekoslabs.com · founder call: https://cal.com/eshaan-kansal/quick-chat