# Conversion Review

> See where the funnel loses people and what to fix first.

Category: Analytics · Status: draft · Price: free (MIT) · Output: Audit and experiment list

It reviews your site and analytics export, finds where visitors drop off, and ranks fixes by effort and likely impact, each with a simple experiment.

## Use it when
- Sites with traffic but few signups.
- Teams without proper tracking.

## Do not use it for
- Sites with almost no traffic.
- Ongoing analytics management.

## Input
Site and analytics export

## What it produces
A measurement audit and prioritised experiment list.

- A funnel map with the biggest drop-offs.
- Fixes ranked by effort and impact.
- An experiment plan.

## What it needs
An export from PostHog or Google Analytics 4.

Bring your own API keys. Ekos never asks for, receives or stores them.

## Install and run
1. Get the skill: `git clone https://github.com/Ekos-Labs/skills.git`, then use `skills/conversion-review`. Or read it directly: https://raw.githubusercontent.com/Ekos-Labs/skills/main/skills/conversion-review/SKILL.md
2. Copy the folder into your agent's skills directory (Claude Code: `~/.claude/skills/`, Codex: `~/.agents/skills/`), or tell your agent:

```text
Read https://raw.githubusercontent.com/Ekos-Labs/skills/main/skills/conversion-review/SKILL.md and use it for this task. Ask me before using any paid API.
```

Install guide: https://www.ekoslabs.com/skills/install.md

## Links
- Human page: https://www.ekoslabs.com/skills/conversion-review
- Source: https://github.com/Ekos-Labs/skills/tree/main/skills/conversion-review
- All skills: https://www.ekoslabs.com/skills/llms.txt
- Machine-readable catalog: https://www.ekoslabs.com/skills/catalog.json
